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Brand marketing of media platforms

Brand Marketing

How Brand Marketing determines success   As the technology revolution gains speed and new tools, techniques, A.I and platforms emerge, so do our obligations as business owners. Long has passed since a radio ad, a press release and a mailer gets the job done. In 2022 we are now faced ... Read Mores
franchise digital marketing

Expose Your Franchise With Digital Marketing

Expose Your Franchise With Digital Marketing By Lisa Barringer, Franchise Guardian® Writer If locating your franchise business is like digging for hidden treasure, digital marketing is the map that can lead potential customers directly to it. Without marketing, your franchise business and its services may be stuck in a black ... Read Mores
Fishing for franchise employees

Desired Incentives Hook Franchise Employees

Desired Incentives Hook Franchise Employees By Lisa Barringer, Franchise Guardian® Writer Hiring and retaining franchise employees during a struggling economy is like fishing  ̶  you need quality bait to reel in a great catch. Knowing what bait to dangle on the recruitment hook is crucial, according to hiring experts. “If ... Read Mores
Low-cost franchise wave

Franchise Wave Offers Low-Cost Options

Franchise Wave Offers Low-Cost Options By Lisa Barringer, Franchise Guardian® Writer When making a business move to join a trade name, aim to get more bang for your franchise investment dollars. Franchise Guardian® recommends a number of low-cost franchises with high profits. If you’re looking for a small business venture, ... Read Mores
Candy Food Truck Franchise

Candy Food Truck® Franchise Bags Mobile Service

Candy Food Truck Franchise Bags Mobile Service By Lisa Barringer, Franchise Guardian® Writer Flagging down an ice cream truck in the neighborhood is a rare, almost extinct, experience nowadays. However, the Candy Food Truck® is bringing sweetness back to communities and offering franchisees an opportunity to take the sugary sensation ... Read Mores